Repair, Hydrate & Style Natural Wavy Hair in One Easy Step with LUS Brands' All-in-One Styler

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Our Curl Essentials: Simplifying Your Curl Care Curls don't have to be complicated. Let us take the guesswork out of your wash day routine and help you achieve healthy, beautiful hair with our simplified curl care systems.

Introducing the Curl Cult Favorites [Visit the Store]

About Us Our mission is simple: to encourage you to love and accept yourself, every aspect of who you are, so your unique beauty can shine through. This belief is at the core of our company, LUS, which stands for "Love Ur Self." Each time you see our name, let it be a reminder to love yourself a little more each day.

The LUS 3-Step System We believe in quality over quantity. That's why our core product line is built around a straightforward 3-step system: wash, condition, and style. If a product truly works, you shouldn't need endless products and hours of effort to look and feel your best.

Clean, Effective Curl Care We pour a lot of LOVE into developing our products. Honesty and transparency are our priorities, not trendy marketing. We carefully select powerful, effective ingredients that work, leaving out any harmful additives often found in beauty products.

How to Use Our All-in-One Styler 1. After washing and conditioning, apply 1-3 pumps of the styler per section, based on your hair's texture, density, and length. Distribute it evenly from roots to ends, squeezing out excess water if needed. 2. Use techniques like finger-coiling, scrunching, or other curl-enhancing methods to encourage definition. Make sure each section is smooth before moving to the next. 3. Repeat the process throughout your hair. 4. Air dry or gently diffuse.

*This styler is water-activated, so apply it to clean, wet hair.

Customized for Your Curl Type Unsure of your curl type? Discover it using this handy chart, based on the Andre Walker Hair Typing System. Keep in mind that other factors, like porosity, thickness, density, and even damage, can impact your overall hair texture as well.

Key Ingredients: Moringa Oil and Shea Butter Moringa Oil: Packed with vitamins, minerals, amino acids, and protein, moringa oil, extracted from the Moringa tree seeds, offers numerous healing and moisturizing benefits for hair and skin.

Shea Butter: When it comes to natural moisturizing properties for curly hair, few ingredients can rival shea butter. We knew we couldn't create an effective curl care line without including this nourishing ingredient in our formulas.

Get Voluminous, Smooth Waves Our All-in-One Styler combats dryness and frizz, helping you rock your natural waves. The lightweight formula repairs, hydrates, and styles in one easy step, leaving your locks feeling soft, voluminous, smooth, and defined - without stickiness or greasiness.

Nourishing Curls with Every Use Our products are infused with hair-loving nutrients that repair, strengthen, moisturize, and reduce breakage, leaving your curls soft, defined, and full of shine.

For Defined, Touchable Curls LUS curl care products will help bring out your natural waves, curls, spirals, kinks, and coils each day. We recommend using the All-in-One Styler as part of our 3-Step LOVE UR CURLS system, following the Hydrating & Detangling Conditioner.

Clean, Vegan, and Cruelty-Free Our curly hair products are never tested on animals. They're also gluten-free, so you can use them with confidence, even if you have sensitive skin.

Love It, or It's On Us We're so sure you'll love our products that we back them with a 30-day money-back guarantee. As a team of real curlies, we know that caring for your curls is a journey, and we created these products to help you bring out the best in your unique hair.

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